ART DEPT is a studio based in Auckland, New Zealand specialising in creative direction, art direction, and brand strategy.
Providing culturally relevant insights to our work while supporting community interests. Through years of combined experience, the practice concentrates on the fashion, design, and art industries. Across these specialisations, ART DEPT exists as a series of projects with independent extended teams.
ART DEPT works to avoid the thoughtless, instant and momentary gratification brands seek. Across various disciplines, we create interesting long-term solutions, this thought-process is referred to as CREATIVE SUSTAINABILITY. A concentrated experience, repeated holistically throughout a brand eco-system creating loyalty leading to longevity.
This restores balance to the process of creative ideation, removing the need for excess, leading to a strong and consistent brand experience.